Social aspect is key to new business club's mission

BUSINESS networking is more important than ever as the economy emerges from recession.
Business people need to meet up and trade with each other but how do they do that?
There are many business or trade organisations but the newlyformed West Yorkshire Business Club is different.
The West Yorkshire Business Club, which officially launches on Wednesday (September 1), aims to mix business with a social element.
It’s not one of those stuffy business clubs where people feel intimidated or pressured.
It’s about making friends first and foremost – and then doing business with those new friends.
West Yorkshire Business Club is the brainchild of husband and wife team Mike and Sandra Bolton and friend Roger Hallas.
They have been working on the launch for several months, building up contacts and asking prospective members what they want from a business club.
The club is memberdriven. It’s informal, social and friendly and everyone is welcome from tradesmen such as plumbers, decorators and mechanics to professionals such as solicitors, accountants and insurance consultants.
What sets the West Yorkshire Business Club apart is that members can benefit from cutprice deals on services.
The bigger and more successful the club, the bigger the discounts members can be offered on services and supplies.
Already the club has signed up business partners which will offer members:
• A free facetoface consultation on business insurance and unlimited use of a business legal helpline;
• A twohour free session with an experienced business coach;
• Free banking and access to inbranch business specialists with a major high street bank;
• A free consultation with an independent mobile phone consultant. Take out a business mobile contract and your £100 business club subscription will be reimbursed;
• A free valet for their car.
The club launches on Wednesday (7pm) at the Gomersal Lodge Hotel in Spen Lane, Gomersal, and the joining fee is just £100 before September 1, rising to £149 afterwards.
Sandra said: “What makes the West Yorkshire Business Club stand out from the rest is that we meet in the evening, it’s relaxed and not highpressure, there’s a social element and it’s not expensive.
“Times are tough for all businesses right now but businesses work best when they come together and help each other.”
The club won’t have rigid meetings, it will have social events. The first will be a Yorkshire Evening at the Ponderosa complex in Heckmondwike on October 13 (7pm).
“These will be events where people can bring their wives, husbands, colleagues or friends. The emphasis will be on having a good time, mixing and doing business,” said Sandra.
The club has a website and members will have exclusive access to a database of members.
There will also be a noticeboard where members can promote special offers free of charge.
Best of all when a business joins, membership becomes open to family, coworkers and close friends, who can also go along to events and take advantage of exclusive offers for members.
Roger, who ran a similar club in West Yorkshire until the 1990s, said such a concept was needed now more than ever.
“Businesses need to work together and tradesmen, in particular, often can’t get out to promote their business during the day so this is ideal for them.
“Businesses are struggling and networking is vital but this is different. It’s about having a good time and doing business at the same time,” said Roger.
“Some clubs cost £500 to join but our prelaunch fee is just £100 and you can save much of that as soon as you join with our special member benefits.
“The more people join the club and recommend us the stronger we get and the better discounts we can offer.”
To find out more about West Yorkshire Business Club ring Roger on 07882 882191 or Sandra on 07522 600163. Email: enquiries@wybc.co.uk or visit www.wybc.co.uk.

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